Pre-Qualifying Tips from Teresa Esparza

Pre-Qualifying Tips from Teresa Esparza By Teresa Esparza with Introduction by James Malinchak My friend Teresa Esparza attended my last College Speaking Success Boot Camp in Las Vegas in September 2005. Teresa is an awesome person and books my friend Jack Canfield’s speaking engagements. (Jack is the Co-creator of the #1 Best-selling book series, Chicken Soup for the Soul & the author of his latest best-seller, The Success Principles). Teresa shared with me some great questions that she asks clients when qualifying them as a suitable lead for Jack to work with as a speaker/trainer. I asked Teresa if I could share them with you. I hope they’re helpful! Notice that in #5, Teresa doesn’t refer to ‘products.’ She refers to ‘resources.’ My only suggestion from a marketing standpoint would be to change the word ‘selling’ to ‘offering.’ And, in #5.1 I would change it from: Can I sell my resources to your audience? to now be: Can I offer my resources to your audience? By the way, I love the ‘One Last Tip’ that Teresa offers at the end! Pre-Qualifying Tips from Teresa Esparza: These are the basic questions I ask clients who are coming to me for the first time and interested in hiring Jack to speak: 1. What is the date of your event? 2. How long would you Jack to speak for? (i.e. 1 hour,...

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